Empower Families!

Empower parents to engage their kids on the money-smart journey using a generational solution.

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Start young

with The Money Mammals!

Joe the Monkey and friends engage and educate next Gen-Alpha kids with games, books, videos to promote money-smart habits.

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Empower parents

Every parent wants to raise money-smart kids. Empower them to be their kids’ guides with exclusive parent-focused content, courses, books and more.

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Grow as they do

with ADOLESCENT$!

Connect with Gen-Z tweens and teens with habits they can carry into adulthood.

Doing good = Good business!


When you "do good" for your members, your credit union wins in the long run.


"We did a lot of research on youth programs and the Money Mammals was the most comprehensive program out there. In the first year since launching the program we have increased youth membership accounts by 21 percent and brought in $1,005,701 in new deposits."

- F&A Federal Credit Union

You Get

The Five-Banana Treatment!


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A comprehensive, co-branded experience

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A curated marketing mix (Customize these catalog offerings!)

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Updated monthly content

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A dedicated account representative

See your partnership options!

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Steps to success!

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1. Onboard!

Make a big splash with a curated product mix and staff learning opportunities.

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2. Launch!

Drive awareness and build program momentum with the marketing materials you need.

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3. Sustain and grow!

Leverage your program with periodic reporting and quarterly coaching calls.

Testimonials:

Our partners say it best.

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Lyndsey Delatte

Marketing Coordinator

Louisiana Federal

Credit Union

"Money Mammals offers an AMAZING program for a great price! They offer a wide variety of tools to use for your youth members. Every month, our credit union uses their birthday postcards to mail to our youngest members on their special day. In addition, they have a parent packet you can mail to parents that open accounts for youth under the age of two. The Money Mammals teaching guide makes it super easy when you want to incorporate financial education into local schools. These are just a few ideas of what you can do with their program. I absolutely love the Money Mammals youth program!"

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Courtney Fulmer

Chief Experience Officer

SECNY Federal

Credit Union

"The Money Mammals program has really helped us engage with parents, teachers and students. It’s not just about teaching kids to save, but to find value in how and where they use money. The Money Mammals team is a pleasure to work with and has often helped us find custom solutions for program enhancements. Plus, they make it easy for us to run by providing updated content, digital marketing components and branded materials to help better prepare our young members for the future!"

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Terry Jackson

Marketing Manager

Chiphone Federal

Credit Union

"My team and I are excited to be a part of the continued evolution of the Money Mammals. Your commitment to both expansion and inclusion of those key components (Parents, Teachers, Kids, and Relevant & Engaging Material) will prove to be life changing. And best of all, the building blocks of Sharing, Saving, and Spending Smart remain the core values of it all!"

Join some of the best in the business.

How we started & where we're going

It all began with Joe the Monkey and his friends, who starred in our financial education show, Saving Money Is Fun, which was inspired by John and Eileen Lanza's desire to raise their two daughters to be money-smart from a young age.

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Today, the company has helped tens of thousands of families with The Art of Allowance Project, which reaches parents, young kids and tweens and teens.

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    The Money Mammals fills a gaping void in children’s educational videos by teaching the value of money. In today’s society where debt is an epidemic, the Money Mammal message to children to “share, save, and spend smart too,” may just be a catalyst for change.”

    — Amy N., Colorado

    A Great Place
    to Start

    “This book changed the dynamic with our fourteen-year-old around money.” 
    — Susan, Money Mammals parent

    Are you worried that you’re spoiling your child? Overwhelmed by how much stuff your child is accumulating? Wondering if and when an allowance might help? The Art of Allowance might be what you need. Click here to read more about The Art of Allowance.

    The Complete
    Money Empowerment Kit

    This indispensable kit is loaded with award-winning Money Mammals content!

    The Complete Money Empowerment Kit includes The Art of Allowance book for you, and complimentary access to the entertaining, educational Money Mammals movie and picture book trilogy for your kids. Click here to read more about the Kit.

    Looking to Get Started Today?

    Download our Allowance Launcher and you’ll be on your way!

      All the fun…

      Right at Your Fingertips!

      We’ve made plenty of great resources available for you… for FREE!

      Savings visualizer for your youngster, Breakthrough Allowance Google Sheet for your tween or teen, and more!

        Credit Union Connection

        How we’re spreading the member-focused, money-smart message and what others are saying in response to our efforts

        The Money Mammals like to have the last word...

        Just try keeping this song out of your head.