Credit Union Marketing Blog

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4 Credit Union Marketing Ideas for April’s Youth Month

I can already feel the speed with which 2017 is spinning. That means I we need to start thinking about April’s National Credit Union Youth Month™. This year’s CUNA theme…

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Credit Union Marketing in 2017: 3 Relevant Social Media Dates in Q1

We like to plan ahead as much as possible, as I’ve mentioned in previous posts. We also like to be strategic with the company’s social media marketing approach. We don’t…

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3 Reasons The Money Mammals Created a Kids Club For Credit Union Youth Accounts

  A credit union marketing director recently asked me why we created a credit union kids club. The answer requires a little background.   My wife and I wanted to…

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3 Ways to Ramp Up Your Back-to-School Youth Marketing

I’m already thinking (Almost daily!) about BTS 2016. When kids go back to school, they are primed for learning. Why not have that opportunity extend to financial education at a…

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3 Things I Learned at the 2016 MAC (Marketing Association of Credit Unions) Conference

  ONE – Student loan debt is at $126 TRILLION! I knew this was a problem, but when Mark Wood, SVP of The 747 Group, provided this massive nugget, I was…

3 Important Dates for 2016 for Credit Union Marketers

As the Marketing Mammal, I’m tasked with managing the annual marketing calendar of conferences, special events and other important communication-worthy dates that affect our Kids Club partners and our overall…

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How a Live Show for Kids Can Impact Your Credit Union Marketing Plan

We recently returned from the second leg of our Money Mammals “Ticket to Save” tour with Service Credit Union. Take a look at the local write-up of our super-fun shows for…

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6 Ideas that Might Make You Reconsider Your Credit Union Marketing Plan

Are you putting together your credit union marketing plan for the year? You hash and rehash, trying to work out the best possible mix for the coming year. Maybe your…

4 Very Effective Banking Activities for Kids to Help Build Money Smart Habits

4 Very Effective Banking Activities for Kids to Help Build Money-Smart Habits

    I am prepping for our Ticket to Save Tour of New Hampshire public schools with our Money Mammals troupe. It’s sponsored by Service Credit Union, one of our terrific partners. Our…

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Marketing to Help Kids Get Money-Smart

    Financial education for kids continues to pick up steam. With so much attention directed to the subject, you’d think more folks in the B2B space, where we also operate,…